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Stealth Bodyboards

Stealth Bodyboards

Bodyboards for serious water, winged-star mark and teal drip pattern. The Stealth Movement Magazine carries the culture, the tent rig carries the team.

Identity is what survives the swim. Get the mark right and the shape lines stop fighting it.

Year2022 to presentSectorAction SportsRoleIdentity + Board Art + Magazine + Tent Rig
Jump to artboards

Challenge

Stealth is the bodyboarding flagship inside the WBB group. The job was an identity that earned shelf at sporting retailers, dieline-accurate board art across multiple models, plus the printed Stealth Movement Magazine and the touring tent rig that takes the brand to comps.

Artboards · selected work

Stealth Bodyboards01 / 09
Stealth Winged Mass bodyboard · red rail
01
Stealth Winged Mass bodyboard · red rail
01 / 09

Solutions

  • Built the winged-star Stealth mark and the teal drip pattern that carries across boards, fins, hoodies, and cartons
  • Designed the board-art system across Winged Mass, Dirty Dozen, Golden Child, and Bullet, with dieline-accurate top and bottom graphics
  • Authored Stealth Movement Magazine, the brand's culture publication, built from collage, rider photography, and personality features
  • Delivered the touring 3 × 3 metre tent rig with banner walls and half-tent skirts so the team can set up at comps without a marketing crew

Results · in numbers

4+
Board lines art-directed (Winged Mass, Dirty Dozen, Golden Child, Bullet)
1
Stealth Movement Magazine published
3 × 3m
Touring tent rig with banner walls and skirt
Multi-SKU
Bodyboard, fin, carton, and apparel system

Brand system

Palette
/01
Stealth Teal
/02
Drip Black
/03
Star White
/04
Lava Red
/05
Mint Sun
/06
Carbon Ink